SWIPES ON.. STAYS ON! Blinc's smudge proof, matte Gel Eyeliner is ultra long-wearing with a creamy texture that delivers effortless glide-on application. Expect an intense, matte finish color payoff that is smudge-proof, flake-proof and sweat-proof. Count on it to keep up with your life, at your pace. Formula is vegan & cruelty-free.